Without measurement, how to evaluate his performance? How to improve? The introduction of performance measures answers these questions and to separate good from bad shots. Our methodology is based on a process of continuous improvement that you will understand the operations that have affected your performance and calculate their impact on your Internet investments.
In retailing, the average conversion rate in line was 2.4% in 2005, do you know yours?
- Shop.org (U.S.)
Some questions we answer:
- Do I know if my site really works? The traffic? Sales?
- What are the statistics from my site? And which ones deserve my attention?
- How is it that I could define quantitatively the success of my site? by the number of calls received? the number of visits in store? Total online sales? time spent on the site?
- How the performance of my Internet activities do they compare to other companies in my industry?
- What is the best tool to analyze my website?
Our approach:
- Enter all relevant data to measure your traffic or your campaigns.
- Deciphering the mass numbers and bring out the essential elements in decision making
- Share these indices and measures for dialogue and create awareness among different organizational levels for recognition and resources
- Establish performance indicators (KPIs) to set benchmarks and thus ensure continuous improvement.
Some services:
Extraction and analysis of statistics, recommendation and implementation of a statistical tool, performance indices, monthly monitoring of traffic, conversion points and positioning.
Our services performance measurement in web analytics.
